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This Week in Fitness: 17th-24th January

Week in fitness 7

Apple partners with fitness facilities with new initiative ‘Apple Watch Connected’, Huel becomes the best selling nutrition brand in the world, and Fitness brands dominate the Franchise Times Fast & Serious List.

Apple’s New Connected Gyms Program Gives You Benefits for Working Out With Apple Watch

Apple on Thursday announced its new “Apple Watch Connected” gym initiative, a new series of partnerships with fitness facilities that makes it easier for people who own Apple Watches to track workouts, buy stuff and earn rewards for working out.

It’s Apple’s latest fitness expansion, helping it to build an entire ecosystem around the Apple Watch and providing owners with more places to use it to improve their fitness tracking.
Via CNBC. Read full article here.

Huel Becomes Best Selling ‘Complete Nutrition Brand’ In The World

Huel has taken the title of the world’s best-selling ‘complete nutrition brand’ after hitting a record-breaking 100 million meals sold, with one Huel meal now consumed every second.

The powdered meal startup, which launched in 2015 is currently sold DTC across 100 countries, demonstrating the global market for products that fundamentally change the way food is made and eaten.

“I keep meaning to find the people who said this idea will never go anywhere,” Huel’s founder Julian Hearn commented. 

But, “sales of more than 100 million meals across 100 countries demonstrates the trend towards more convenient and nutritious food choices that don’t cost the earth is here to stay. It has the potential to be as big as the likes of previous challenger brands such as Red Bull who created then dominated a completely new category,” he added.

Via Welltodo. Read full article here.

Fitness Brands Take Over the Top Spots on the 2019 Franchise Times Fast & Serious List

Fitness companies dominated the 2019 Franchise Times Fast & Serious List showing up in the top three spots on the list, which was released in late December.

Club Pilates ranked No. 1 while Orangetheory Fitness ranked No. 2 and Burn Boot Camp ranked No. 3. 9Round also landed in the top 10 ranking No. 8. Three other fitness brands, including Anytime Fitness (appearing on the list for the seventh consecutive year), also ranked among the 40 brands on the list.

The list ranks the smartest-growing franchises from a variety of industries as determined by Franchise Times. The list was compiled using a 10-point formula that includes percentage sales growth, percentage unit growth, dollar sales growth and numerical unit growth for the past three years.

Via Club Industry. Read full article here.

Anytime Fitness & Waxing the City Named Top Franchises in Entrepreneur’s Prestigious Franchise 500® Ranking

Anytime Fitness, the world’s largest and fastest-growing fitness club chain, and Waxing the City, a premier facial and body waxing franchise, have recently ranked in Entrepreneur magazine’s Franchise 500®, the world’s first, best and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry making it one of the most competitive rankings ever. Recognized as an invaluable resource for potential franchisees, the Franchise 500® ranks Anytime Fitness and Waxing the City as no. 20 and no. 273, respectively.

These rankings are a testament to both company’s strength as a franchise opportunity while enhancing the Self Esteem Brands portfolio – which has recently expanded to also include Basecamp Fitness and The Bar Method. Key factors that go into the Franchise 500® evaluation include costs and fees, size and growth, support, brand strength, and financial strength and stability.

Via PR Newswire. Read full article here.

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