We spoke to one of Ireland’s top fitness business consultants and owner of the Cornershop Gym, Susan McEntegert, to bring you the Glofox Guide to unleashing your business to the world of Snapchat!
When we announced Coach Suzi’s prediction of the fitness industry trends of 2016, we asked you which trend you were going to take advantage of asap. The winning answer? Trend #2: Snapchat for business!
“Consumers are always looking for ‘the next best thing’ and by staying up to date with the most popular digital platforms, you’ll have a greater chance of staying relevant in your client’s eyes. Our guess is that Snapchat will be the fitness business platform of 2016 as it offers a great means of actively engaging a large member base! ”
Susan McEntegert, Cornershop Gym
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You may ask, Why Snapchat?
Social media platforms such as Facebook and Twitter are a great way to connect with your clients out of gym hours and keep them motivated and engaged with your business. However, when competition is as intense as it is, it can be difficult to get users actively engaging with your business. When it comes to captivating an audience, Snapchat sits on a whole other level. The stats by DMR speak for themselves:
Really, the question you should be asking is why am I not on Snapchat already?! We revisited this topic with Coach Suzi to bring you the tips and insights you need to get your snapchat account up, running and engaging members and potential members.